Michigan State Football
Designed recruiting and social graphics for Michigan State Football focused on communicating program identity, opportunity, and culture to prospective student-athletes. This work was created with the ideals of clarity, credibility and brand alignment.
In Season Graphics
My vision for the in-season graphics was to create a clean look that highlights the game's key playmakers. I aimed to balance high-energy player composites with a structured layout that remains exceptionally easy to read, ensuring the victory and players are celebrated with total clarity. Throughout these graphics I wanted to display my diversified skillset while also meeting guidelines.
Recruiting Graphics
Recruiting Vision
The goal of the recruiting graphics was to create clear, confident visuals that reinforce Michigan State Football’s identity while resonating with prospective student-athletes. Each piece was designed to balance impact and legibility, ensuring the message translated effectively to direct recruiting communication. White was used as a core identity element, creating a bold, recognizable contrast that reinforces the program’s presence and allows key messaging to feel confident, modern, and authoritative.
NFL Draft Day Series
This series explores the visual transition of elite collegiate athletes into the professional ranks through a unified "Draft Card" design aesthetic. By integrating high-end marble textures, custom color-grading, and a disciplined typographic hierarchy, I developed a consistent brand language that translates college achievement into a professional NFL context. The project emphasizes clean composition and brand integration, demonstrating a sophisticated approach to modern sports media and athlete storytelling.
Motion Graphics/Concept Ideas
These were all made as concept Ideas - I wanted to expand my skills into motion graphic design.
