Michigan State Football
Designed recruiting and social graphics for Michigan State Football focused on communicating program identity, opportunity, and culture to prospective student-athletes. This work was created with the ideals of clarity, credibility and brand alignment.
In Season Graphics
These graphics supported weekly game moments, announcements, and storylines throughout the season.
Design focus:
Bold but minimal layouts
High contrast for instant legibility
Clear emphasis on key information
The goal was to create graphics that felt powerful, direct, and easy to digest in a fast-scrolling environment.
Recruiting Graphics
Recruiting Vision
Recruiting content required a more aspirational and future-focused tone, aimed at prospective athletes.
Design focus:
Strong player imagery
Confident, modern typography
Visuals that reinforce pride, opportunity, and program identity
These designs were created to feel bold and motivating, while staying aligned with the Michigan State Football brand.
NFL Draft Day Series
This series explores the visual transition of elite collegiate athletes into the professional ranks through a unified "Draft Card" design aesthetic. By integrating high-end marble textures, custom color-grading, and a disciplined typographic hierarchy, I developed a consistent brand language that translates college achievement into a professional NFL context. The project emphasizes clean composition and brand integration, demonstrating a sophisticated approach to modern sports media and athlete storytelling.
Motion Graphics/Concept Ideas
These were all made as concept Ideas - I wanted to expand my skills into motion graphic design.
